ilmscore | McDonald's $5 Value Menu Pushback Predictions
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McDonald's $5 Value Menu Pushback

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McDonald's required Coca-Cola's financial support to subsidize its $5 value menu promotion, indicating operational challenges and pushback from franchisees concerned about profitability.
""So, in order to impose this $5 value menu, McDonald's had to partner with Coca-Cola. And Coca-Cola ..."
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